Here's How To Get Ahead Of The Bungee Cord Trend

We hardly ever give the zippers, laces, and buttons on our clothing the spotlight they deserve. But bungee cords are the new fashion micro-trend that refuses to be ignored. It's a teeny-tiny detail that makes a major difference. A simple black dress is dinner date material, but a dress with bungee cord says "I'm ready for dinner, but I also know how to start a campfire and am ready to go on a night hike right after this". We're attributing the rise of bungee cords to the niche hikercore trend that pulls inspiration from hiking boots, cargo shorts, and bucket hats.

These simple stretchy cords are not only a solution to inject some color and personality into your look, but they're also extremely functional. Bungee cords were originally designed to secure objects without any knot tying and to absorb shock. When added to our clothing items, they provide some extra elasticity and give. On our shoes, they're a replacement for laces. For dresses, a bungee cord can take an office midi dress into a karaoke night mini dress. We've only just begun on our bungee cord journey, but we're excited on all of the many paths it will take us.