While, yes, scoring for the most Instagrammable graphic tee or streetwear-cool hoodie can feel incredibly satisfying, but shopping can be so much more meaningful and fulfilling beyond that amazing piece (and killer deal). Because ASOS, your shopping go-to for the chicest wardrobe needs, is partnering with GLAAD on a gender neutral capsule collection of streetwear staples to benefit, celebrate, and, most importantly, spread the word about the national LGBTQ advocacy organization’s & Together Movement.
The glaad& Together Movement unites communities at risk of discrimination with the message that we’re stronger when we stick together. With the ampersand (&) symbol, the program unites supporters and participants with social media tools, a calendar for related marches, events and cultural celebrations, and even easy hacks to create signs for rallies, which honestly, is an art in itself. Through the limited edition ASOS x glaad& Together collab, launching November 3, we can all take shopping that gives back a massive step further. By wearing a piece from the collection, you can literally spread the word and motivate everyone around you to take a stand. Because now is the time to make our voices heard — even when we’re not saying a word.
The eight-piece, gender neutral ASOS x glaad& Together collab includes ultra-versatile long-sleeve graphic tees, slouchy hoodies and soft t-shirts emblazoned with the call for “unity,” along with a chunky ring and pendant with the “&” symbol of the movement. The inclusive campaign features spokesmodel and passionate advocate: actor and writer Tommy Dorfman (a.k.a. Ryan from 13 Reasons Why), making a statement and taking a stand through his individual style — be it tucked into houndstooth pants and accented with a beret, matched with a body-con mini and bold bomber jacket or accessorized with additional socially conscious statement pins from your own archives.
Proceeds from purchases of the collab will benefit the glaad& Together Movement, but wearing the unity message in your own signature way further pays it forward by rallying your BFFs, classmates, coworkers, that random person at the coffee shop and all your Instagram stans to join the cause, too. Because your class discussion, office brainstorm meeting and that party last Saturday always ends up so much richer, more interesting and just more fun when people embrace each other from all communities, cultures, beliefs, orientations and perspectives — and fashion is one way to, well, unify us all.
Start by shopping the limited-edition ASOS x glaad& Together collection right here.
