All New Beauty Launches Arriving in May 2022

Banila Co, Tower 28, ColourPop, and many more!
A makeup collection inspired by Girl Scout cookies.
Courtesy of the brand.

The air is getting warmer, which can only mean two things. One, summer is almost here. Two, new beauty launches are headed our way. (Well, actually, three things because… climate change.)

But back to beauty. If April's beauty launches already got you excited for warmer months, May's will follow suit. It's only been a few days but Bubble, Tower 28, ColourPop, and more brands have already unveiled some pretty exciting new products that are perfect for people with sensitive skin.

Below, check out some of the new beauty launches arriving in May 2022, and make sure to come back to this post every week as we update it with new drops. (Oh, and don't forget to double up on the SPF now that the sun is finally shining!)

HipDot x Girl Scouts

Girl Scout cookies season doesn't have to end so soon with this sweet collection by HipDot. You can now get eyeshadow palettes and lipsticks inspired by your favorite treats. 

HipDot Girl Scout Thin Mints Pigment Palette on white background
Courtesy of brand

HipDot Girl Scout Thin Mints Pigment Palette

HipDot Girl Scout Lip Trio on white background
Courtesy of brand

HipDot Girl Scout Lip Trio

Topicals Slather Exfoliating Body Serum

Topicals latest product Slather is a body serum that exfoliates textured skin. The product is billed to reduce signs of keratosis pilaris, dry patches, bumps, scales, strawberry skin and flakiness to create softer skin.

Purple Slather Exfoliating Body Serum product tube on white background
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Topicals Slather Exfoliating Body Serum

Younique YOUOLOGY 7-Day Vitamin C Treatment

Younique's new treatment includes vitamin C to even out skin, squalene to hydrate, and Niacinamide to calm irritation.

Purple Younique You·ology 7-Day vitamin C treatment serum and concentrate on white background
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Younique You·ology 7-Day Vitamin C Treatment

Naked Sundays 

Australian skin care line Naked Sundays is now available in the United States, just in time for the summer sun. The SPF brand produces plenty of products to help you avoid getting a sunburn. 

Pink Naked Sundays Glow and go hydrating lip oil on white background
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Naked Sundays Glow + Go Hydrating Lip Oil SPF50+

Purple Naked Sundays SPF50+ collagen glow 100% mineral perfecting priming lotion with green cap on white background
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Naked Sundays SPF50+ Collagen Glow 100% Mineral Perfecting Priming Lotion

Pat McGrath Skin Fetish: Highlighter + Balm Duo

We love a two-in-one. With Pat McGrath's new highlighter and balm stick, you get double the glow.

White and gold Pat McGrath Skin Fetish Highlighter and Balm Duo on white background
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Pat McGrath Skin Fetish: Highlighter + Balm Duo

Charlotte Tilbury Beautiful Skin Sun-Kissed Glow Bronzer

Cult-favorite beauty brand Charlotte Tilbury is back with a new product fitting for summer. This sun-kissed bronzer comes in four shades, but two are already sold out. So you might want to act quick!

Rose gold Charlotte Tilbury Beautiful skin sun-kissed glow bronzer on white background
Courtesy of brand

Charlotte Tilbury Beautiful Skin Sun-Kissed Glow Bronzer

Colourpop Won & Done Palette

Colourpop's new drop is a cowboy-themed palette complete with neutral hues and pops of pink. 

Brown spotted Colourpop Won & Done Shadow Palette with pink horseshoe logo on top
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Colourpop Won & Done Shadow Palette

Farmacy’s Honeymoon Glow Body

Farmacy's new night serum is meant to exfoliate the skin with AHA and BHA while hydrating with honey, shea butter, and prickly pear leaf juice.

Yellow and white Farmacy Honeymoon Glow Body Bump-Smoothing Night Serum tube on white background
Courtesy of brand

Farmacy Honeymoon Glow Body Bump-Smoothing Night Serum

Hero Cosmetics Mighty Patch Face 

You might have already tried Hero Cosmetics' Mighty Patch Original for individual zits. Now that they're available on Amazon, you can try the Mighty Patch Face as well. It targets five acne-prone areas of the face to reduce pimples. 

Orange and white Hero Cosmetics Mighty Patch Face package on white background
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Hero Cosmetics Mighty Patch Face

Half Magic

Euphoria's Donni Davy has launched her own beauty brand with a selection of matte and shimmer eye paints, lip kits, and of course, face gems. Now, you can recreate your favorite character's looks with products created by the makeup artist herself. 

White Half Magic ChromAddiction Shimmer product on grey background
Half Magic Beauty

Half Magic ChromAddiction Shimmer

Pink and green Half Magic face gems package on grey background
Half Magic Beauty

Half Magic Face Gems

Wunderbrow Volume Mascara

You may know Wunderbrow for their Eye Gel, but you can now add their mascara to your makeup routine as well. In addition to being vegan and cruelty-free, it's also loaded with vitamin B5 which is said to promote growth and strengthening.

Black Wunderbrow volume mascara and black swatch on white background
Courtesy of brand

Wunderbrow Volume Mascara

Nailtopia Treatments

Now that it's mani-pedi season, you might be doing your nails at home more often. Nailtopia's new products come just in time for those DIY sessions.

Nailtopia cuticle softener clear bottle with white dropper top on white background
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Nailtopia Cuticle Softener

Black Nailtopia Ultimate Wear top coat bottle on white background
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Nailtopia Ultimate Wear Top Coat

Nailtopia Brightening Apricot Oil for Hands, Feet & All Over bottle on white background
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Nailtopia Brightening Apricot Oil for Hands, Feet & All Over

Iris&Romeo Weekend Skin

Iris&Romeo's new Weekend Skin combines SPF 50 and vitamin C, so now you can handle two steps in your skincare at once. 

Iris&Romeo Weekend Skin product tube on white background
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Iris&Romeo Weekend Skin

Fenty Wish You Wood

Fenty unveiled their new pencil eyeliner in two new shades. It's sustainable and cruelty-free.

Black Fenty Beauty Wish You wood longwear pencil eyeliner with brown swatch on white background
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Fenty Beauty Wish You Wood Longwear Pencil Eyeliner

Cay Skin Isle Glow Body Lotion

From Willow Harlow, Cay Skin launched their new body lotion with SPF 45 for sun protection and niacinamide to moisturize. 

Brown Cay Skin Isle Glow Body Lotion SPF 45 bottle on white background
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Cay Skin Isle Glow Body Lotion SPF 45

Item Beauty Boost Juice

Blue mascara? Lilac mascara? Can't choose? Well, you can get both for one with this new drop from Addison Rae's Item Beauty.

Item Beauty By Addison Rae Boost Juice Dual-Ended Lash Primer & Colored Mascara on white background
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Item Beauty By Addison Rae Boost Juice Dual-Ended Lash Primer & Colored Mascara

The Crème Shop BT21 BABY Collection

The Crème Shop is back with their new collection featuring the baby versions of the beloved BT21 characters created by BTS

The Crème Shop  BT21 Baby Macaron Lip balm complete collection on white background
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The Crème Shop BT21 Baby Macaron Lip Balm Complete Collection

The Crème Shop BT21 Baby Essence Sheet Mask Complete Set in pink and clear zipper pouch on white background
Courtesy of brand

The Crème Shop BT21 Baby Essence Sheet Mask Complete Set

Dear Dahlia Romantic Delight Collection

Luxury vegan makeup brand released their new Romantic Delight Collection. It features a matte lipstick in three shades and dual palettes that can be used on the eyes, lips, and cheeks.

Opened white Dear Dahlia Paradise dual palette on white background
Courtesy of brand

Dear Dahlia Paradise Dual Palette

Opened Rose gold and marble Dear Dahlia Lip Paradise Effortless matte lipstick case on white background
Courtesy of brand

Dear Dahlia Lip Paradise Effortless Matte Lipstick

Eight Saints Up The Anti Night Cream

Eight Saint's new over-night cream includes protein peptides, niacinamide, and hyaluronic acid to hydrate and smoothen the skin.

Blue Eight Saints Up The Anti night cream with black lid on white background
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Eight Saints Up The Anti Night Cream

Jamie Makeup The Bloss

Jamie Greenberg, makeup artist to stars like Kristen Stewart and Joey King, released her latest drop, The Bloss. It's currently available in three shades or as a kit with all of the original colors. 

Multi-colored Jamie Makeup The Bloss product on white background
Courtesy of brand

Jamie Makeup The Bloss

Harry's & Flamingo Face & Body Pride Shave Set

Ahead of Pride Month, Harry's & Flamingo released their new set which includes packaging designed by Ohni Lisle. 100% of the proceeds will be donated to the Trevor Project.

Harry's & Flamingo Gender Inclusive Shave Set packaging with lime green razor and pink shower holder on white background
Courtesy of brand

Harry's & Flamingo Gender Inclusive Shave Set

Bobbi Brown Long-Wear Cream Eyeshadow Stick

To celebrate the launch of 10 new shares of their cream eyeshadow stick, Bobbi Brown enlisted the help of Aly & AJ. The sister duo shared a new re-recording of their song “Like Whoa” as they tried on the shadows on TikTok.

Golden amber Bobbi Brown Long-Wear cream eyeshadow stick and swatch on white background
Courtesy of brand

Bobbi Brown Long-Wear Cream Eyeshadow Stick

Bloomeffects Tulip Dew Sunscreen Serum

Bloomeffects new SPF 50 sunscreen serum features zinc oxide for protection from the sun, blue light, and pollution.

Blue ombre Bloomeffects Tulip Dew sunscreen serum bottle on white background
Courtesy of brand

Bloomeffects Tulip Dew Sunscreen Serum

Naturally Serious Mineral Sun Defense Moisturizer Broad Spectrum Sunscreen SPF 30 

Naturally Serious' new sunscreen has SPF 30 to protect skin from the sun and ingredients like pomegranate and goji berry for anti-oxidants.

White Naturally Serious mineral sun defense moisturizer on white background
Courtesy of brand

Naturally Serious Mineral Sun Defense Moisturizer

espressoh. The ABC Concealer

espressoh just dropped new in-between shades of their ABC concealer. You can now get it in 0.5 and 1.5. 

Opened espressoh the ABC Concealer tube on white background
Courtesy of brand

espressoh. The ABC Concealer

The VENN Body Cream

VENN's newest cream is billed as an intense moisturizer. It uses hyaluronic acid and squalene to hydrate the skin.

Red Venn probiotic-tensive hydro firming body cream product tube on white background
Courtesy of brand

The Venn Probiotic-Tensive Hydro Firming Body Cream

HIDE Power Nap Roller

With cica extract and collagen, HIDE's new under-eye gel is meant to relieve puffy skin and help fight wrinkles.

Silver Hide Power Nap eye roller on white background
Courtesy of brand

Hide Power Nap Eye Roller

Sunnies Face

Filipino brand Sunnies Face is now available in the United States. You can try out their signature Fluffmatte lipsticks.

Brown Sunnies Face Fluffmatte Matte Lipstick
Courtesy of brand

Sunnies Face Fluffmatte Matte Lipstick

Sunnies Face Fluffmatte nude-ish set on white background
Courtesy of brand

Sunnies Face Fluffmatte Nude-ish Set

Eau Thermale Avène 3-in-1 Advanced Correcting Serum

If you're looking to target wrinkles, uneven tone, and get a glow, Avène's new serum is supposed to do all three at once. That's one way to simplify your skin care routine.

Brown and white Eau Thermale Avène 3-in-1 advanced correcting serum on white background
Courtesy of brand

Eau Thermale Avène 3-in-1 Advanced Correcting Serum

SHEGLAM Skinfluencer Foundation Balm

SHEGLAM's newest launch is a potted foundation. It comes in 30 different shades with full coverage.

Opened Sheglam Skinfluencer full coverage foundation balm on white background
Courtesy of brand

Sheglam Skinfluencer Full Coverage Foundation Balm

Rhyme & Reason Plant Protein Damage Repair Serum

According to the brand, Rhyme & Reason's new serum is an eco-friendly and affordable treatment for dry and damaged hair. You can get it exclusively at Target.

White and pink Rhyme & Reason hair repair serum bottle on white background
Courtesy of brand

Rhyme & Reason Hair Repair Serum

Banila Co Clean it Zero Purifying Foam Cleanser 

Banila Co's Clean it Zero Cleansing Balm is a fan-favorite in the beauty world. The K-beauty brand just dropped a new foam cleanser version of it as well. It's hypoallergenic and gentle so it can be an option for those with sensitive skin as well. 

Lavender Banila Co Clean it Zero purifying foam cleanser tube on white background
Courtesy of brand

Banila Co Clean it Zero Purifying Foam Cleanser

Korres Greek Yoghurt Wide Awake Eye Gel

Sometimes we all need a little pick me up. Instead of reaching for another cup of coffee, perhaps you'll want to try the Greek espresso in Korres' new under-eye gel. The cruelty-free formula is meant to reduce the appearance of dark circles and puffiness with caffeine and Greek yogurt.

White Korres Greek Yoghurt Wide Awake eye gel silver roller ball product on white background
Courtesy of brand

Korres Greek Yoghurt Wide Awake Eye Gel

Sand & Sky Oil Control Goodbye Breakout Kit

Sand & Sky's new kit is suitable for all skin types, but especially oily skin. Both products have salicylic acid which exfoliates skin and clears pores. They also feature other ingredients native to Australia like old man weed, which is said to reduce inflammation.

Light green clearing cleansing tube next to green clearing face mask and product swatches on green background
Courtesy of brand

Sand & Sky Oil Control Goodbye Breakout Kit

Bubble Day Dream Vitamin C + Niacinamide Serum

Almost two after its launch, Bubble is back with a new product. Introducing: the Day Dream Vitamin C + Niacinamide Serum. Described by the brand as a “tone and texture serum,” this product is light-weight and non-sticky serum and, as you might have guessed from its name, combines both Vitamin C and Niacinamide. The combination of these two ingredients is innovative in a serum and has been formulated with young skin in mind so it's perfect for skin care newbies — like all Bubble products!

Three yellow Bubble Skincare Day Dream Vitamin C + Niacinamide Tone And Texture Serum bottles and packaging on blue background
Courtesy of brand

Bubble Skincare Day Dream Vitamin C + Niacinamide Tone And Texture Serum

Tower 28 SOS Intensive Rescue Serum

Tower 28 enthusiast, this calls for a celebration. If you love the brand's SOS Daily Rescue Spray (ICYMI: the brand dropped a Jumbo version last month), then you'll love this product. Essentially, Tower 28 has launched a serum version of the spray featuring a concentrated dose of stable hypochlorous acid. The lightweight, water-based serum is pH-balancing and will aid fight both redness and irritation while helping heal your skin. Since it's fragrance-free, it's perfect for sensitive skin and those dealing with acne, rosacea, and eczema. 

Orange Tower 28 Beauty SOS intensive rescue serum bottle on white background
Courtesy of brand

Tower 28 Beauty SOS Intensive Rescue Serum

ColourPop's 1977 Star Wars Inspired Collection

What better way to celebrate May the 4th than with a Star Wars makeup collection? Featuring a pressed powder palette, lipsticks, glosses, liners, and more, your makeup will surely be stellar.

ColourPop's 1977 'Star Wars' Inspired Collection with various makeup products on dark background with lightsabers
Courtesy of brand

ColourPop's 1977 'Star Wars' Inspired Collection

DPTMNT Collection

If you'll be on the go this summer, you're just in luck. DPTMNT is a new beauty brand specializing in products that you can take your skin care with you without a hassle.

White Dptmnt Exfoliating Cleanser product on white background
Courtesy of brand

Dptmnt Exfoliating Cleanser

Orange Dptmnt Toner packet on white background
Courtesy of brand

Dptmnt Toner

Black Dptmnt Vitamin C Serum packet with purple font and image of a sun with a face on white background
Courtesy of brand

Dptmnt Vitamin C Serum

The Better Skin Co. Gelactive Gel Acid Treatment Toner

Dubbed the fitness routine for your face, the Gelactive toner smooths, clarifies, and brightens the skin with ingredients like aloe leaf juice and camellia leaf extract.

Turquoise and white The Better Skin Co. Gelactive Gel Acid Treatment Toner bottle on white background
Courtesy of brand

The Better Skin Co. Gelactive Gel Acid Treatment Toner

CHI Haircare Volcanic Lava Flat Iron Launch

CHI is launching two new flat irons at Ulta this month. The first uses 4D plate technology with four precision calibrated plates to make hair smoother in one pass. The other uses curved edges so you can get closer to the scalp and work all your angles.

Gray and red Chi Lava 4D 1 1/4 Volcanic Lava Hairstyling Iron on white background
Courtesy of brand

Chi Lava 4D Volcanic Lava Hairstyling Iron

Multi-colored ombre Chi Vibes On The Edge Hairstyling Iron on white background
Courtesy of brand

Chi Vibes On The Edge Hairstyling Iron

Eleven By Venus Williams Game Set Match Body Lotion SPF50

EleVen by Venus Williams and Credo Beauty are back and expanding their collaboration with a new sunscreen body lotion. It's water- and sweat-resistant for those who will be out and about this summer.

White Eleven By Venus Williams Game Set Match Body Lotion SPF50 bottle with yellow cap on white background
Courtesy of brand

Eleven By Venus Williams Game Set Match Body Lotion SPF50

HipDot x Cup Noodles Collection

Just like the kitchen staple, the HipDot x Cup Noodles Collection is a nice little pick me up. You can shop the collector's box, palette, and lip/cheek set. 

HipDot x Cup Noodles Limited Edition Collector's Box products displayed on a bed of noodles on white background
Courtesy of brand

HipDot x Cup Noodles Limited Edition Collector's Box

PROVEN Skincare Eye Cream Duo

PROVEN Skincare uses big data and AI to create personalized skin care. The brand now has a new nighttime eye cream duo to take care of your skin care needs while you sleep.

Two silver Proven Skincare Eye Cream products with cream swatches on white background
Courtesy of brand

Proven Skincare Eye Cream Duo

Playa Mini Curl Essentials Kit

If you love your Playa products, you'll love the new Mini Curl Essentials. For $18, you get two mini products from the brand's curl line (the Super Seed Co-Wash and Super Seed Curl Crème), which makes it perfect for traveling!

Playa Mini Curl Essentials Kit with pink superseed co-wash bottle and white curl defining creme container on white background
Courtesy of brand

Playa Mini Curl Essentials Kit

Fenty Eau de Parfum Restock

After much anticipation, the Fenty Eau de Parfum is back in stock! If you want to smell like Rih… run, don't walk!

Amber Fenty Beauty Eau De Parfum bottle on white background
Courtesy of brand

Fenty Beauty Eau De Parfum

Mario Badescu Coconut Body Oil & Soap

Mario Badescu is introducing two new launches this May: the Coconut Body Oil and the Coconut Body Soap. Perfect for summer, these are the new body care additions to the brand's growing coconut line and promise to “leave your skin with a beautiful glow and scent of coconut, hydrated and soft.”

Mario Badescu coconut body oil spray bottle on white background
Courtesy of brand

Mario Badescu Coconut Body Oil

White Mario Badescu coconut body soap bottle with green font on white background
Courtesy of brand

Mario Badescu Coconut Body Soap

Sally Hansen Miracle Gel™ X Friends™ Collection

If you have a friend that loves nail art and Friends, this is the perfect gift. Sally Hansen's new collection features 10 shades inspired by and named after memorable moments in the show.

Five various Sally Hansen Miracle Gel™ nail polish bottles  X Friends Collection on white background
Courtesy of brand

Sally Hansen Miracle Gel™ X Friends™ Collection

Pat McGrath Labs Divine Skin Rose 001

After years of leading the makeup scene, Pat McGrath Labs is venturing into skin care launch. The DIVINE SKIN: Rose 001™ The Essence is described as a “complexion-perfecting solution” designed for all skin types. Made with 97% naturally-derived ingredients, the biphase essence is non-comedogenic and “clinically proven to boost moisture” while “instantly illuminating, softening, and smoothing” the skin.

Image may contain: Bottle, and Cosmetics

Divine Skin: Rose 001™ The Essence

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