Joe Jonas Goes Shirtless for Guess Underwear Ads

Happy 2017.

Not since Marky Mark’s Calvin Klein ads have we seen a campaign quite like this one. Joe Jonas went shirtless in a new photo shoot for Guess underwear. With his washboard abs are on full display, Joe shows off several Guess boxers featuring '90s-style logo bands.

Charlotte McKinney cozies up to Joe, wearing a cotton bra and thong, partially hidden beneath a pair of jeans. The gorgeous model, who will star in the upcoming Baywatch movie, also models a floral-print bra and panties adorned with lace — the perfect set to add to your Valentine's Day collection.

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Courtesy of Guess

The new campaign features a number of similar images—some with jeans, some without, but all featuring Joe looking killer without a shirt, of course. Check out a few of our favorites below.

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Courtesy of Guess
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Courtesy of Guess

Joe's shirtless shoot is the perfect mid-week pick-me-up. Happy 2017.

Related: Joe Jonas and Sophie Turner Had Their First Major Matching Moment

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