Guys, we never thought this day would come, but we've officially lost all chill because Juicy Couture — oh you know, just the brand that made velour tracksuits so iconic — has teamed up with Urban Outfitters for a limited edition collection. And yes, it's what dreams are made of. What's more? Our girl Tinashe, an alternative R&B powerhouse, stars as the face of this once-in-a-lifetime campaign.
Photographed by the famed feminist photographer, Petra Collins, Tinashe stuns in Juicy's signature tracksuits, logo'd tees, and never-before-seen intimates like bandeau bras and and a bodysuit. All the pieces are individually branded with the classic J-Zip, the Juicy logo, and obvi their one of a kind vibe. Cue us wanting everything.
The 14-piece collection is totally unique in its kind and does an amazing job at marrying the two brands' overall messaging. Playful, but intimate, and incredibly cool to the core — this is a collab you definitely don't want to miss out on. Pieces range from $39-$199 — a steal, if you ask us — and whether you're a jeans and tee type of girl or prefer to experiment with more daring styles, you won't be disappointed from these amazing offerings.
Needless to say, the nostalgia couldn't be more real right now. Our favorite fashion brand from the early '00s and our staple shop for all things modern and cool will officially release the collection on February 13th. So mark your calendars. And, if you happen to live in Los Angeles, you can get a sneak peak of the collection and see a live performance by Tinashe (!) at Space 15 Twenty on February 11th.
So peruse the collection, prepare to feel ~all the feels~ and get your wallets ready for the 13th. Happy shopping!
