As winter and the holidays approach, we’ll be finding ourselves having more reasons to dress up. And this year's winter makeup trends can help elevate our looks — even your most sparkly festive attire.
When it comes to winter makeup, both the aesthetic and skin care needs to be kept in mind. From makeup that mimics the look and feeling of being cold so you can feel like you’re in a holiday movie of your own to hacks for seamless base makeup despite dry skin, it’s all about finding and picking out the best styles, techniques, and products for you.
If it seems overwhelming, don’t worry. We’ve got you covered. Below, we compiled some of the hottest 2024 winter makeup trends to try. Plus, we’ve narrowed down some great products and tips to help you achieve your desired look.
1. Icy Eyeshadow
With the Y2K resurgence, we saw cool blue and silver eyeshadows make a comeback in the last few years. Now, we’re upping the ante this winter. Think bolder hues and extra glitter. With both Huda Beauty and Makeup by Mario both dropping icy new eyeshadow palettes just in time for the holiday season, we’ll probably be seeing a lot more of this look.
2. Pink and Green Makeup
Just like the Barbie movie influenced fashion and beauty, we’ll probably be seeing a lot more Wicked-inspired looks this winter, too. Whether you opt for both pink and green in one look or decide to coordinate with your bestie, these shades are set to defy expectations and become popular this season.
3. Red Lipstick
A bold red lip is always in style, but it’s extra special during the holiday season. It’s still classically chic and also has a subtle festive vibe. The great thing about red lipstick is that it has the power to pull together a look or easily elevate an otherwise simple makeup for when you’re in a rush or not feeling like putting in a lot of time or effort.
4. Tightlining
As the holidays begin and we find ourselves at more and more parties, tightlining the eyes can be a great choice. While it highlights the eyes and makes festive shimmery eyeshadow pop, it also has an edgy feel that is perfect for a night out, which happens more often now since the sunsets so early.
5. Nude Lipstick
If you’re not feeling festive, opt for a cooler vibe. A nude lipstick has a low-key feel that will elevate your look and make it feel ultra trendy and chic. Since we typically turn to outfits with less color in the winter, a subtle lipstick will keep everything in balance rather than a shade that may become washed out against neutrals. This trend has already been spotted both on the runways and celebs like Rosé. Need help finding the perfect shade? Just picture a warm cup of milk tea.
6. Warm Undereye Blush
Though winter is often associated with cooler tones and icy eyeshadow is trending, blush can still be warm. The contrasting undertone of a warm blush makes all the colors pop and adds dimension so the look doesn’t fall flat, and you look cozy and warm.
